The villages

Eleven Distinctive Destinations

New Customers, New Markets


Each of the nine Villages in Europe is located within reach of the most important gateway cities: London, Milan, Munich, Dublin, Barcelona, Madrid, Paris, Brussels, Antwerp, Cologne, Düsseldorf and Frankfurt. Each market attracts a globally-connected community of guests, while remaining complementary to the economy and culture of the surrounding area.

Each Village combines the full spectrum of international and niche European brands as part of its merchandising mix. The Collection offers brands access to new markets and new customers.


The Villages in China, Suzhou Village and Shanghai Village, serve the metropolitan region of Shanghai. As destinations for domestic visitors to the region as well as the fashion-savvy shoppers of the surrounding area, the Villages also welcome international tourists visiting China.

Like the other members of the Collection in Europe, the Villages in China are defined by a distinctive offer of international luxury brands, together with a selection of Asian brands.